About us

Welcome to The BRS website. We are a leading market research and consulting company who have been operating in Thailand for over 10 years. We are deeply experienced in both the business-to-business (B2B) and business-to-consumer (B2C) market place.

We work closely with clients across a range of industries providing competitive intelligence to drive their business success.

We hope that you enjoy visiting our website and we look forward to you contacting us.

Core Product & Service

Designed to assist companies in improving market share and customer understanding.


Founder of BRS

 Macquarie Marketing Group  A leading Australian specialist sales and marketing consulting organisation that includes:

  • World class sales & marketing consulting
  • Proprietary products and services
  • The highest-quality standards
  • Leading customer satisfaction/loyalty models for business improvement

 BRS  has a wide range of capabilities and experience and is recognised by the market for the work in:

  • Business to Business
  • Banking, especially for SME and Corporate segments
  • Mystery Shopping
Our Vision

BRS aims to be recognized by our clients as world class, through the:


Quality :

Quality of project and people

Excellent client management :

On communication, flexibility, responsiveness

Implication and Recommendation of results :

Producing results that can be understood by management which leads to business improvement programs 

Our Capability

The BRS works with customers to develop customer made tailored studies to meet the exact requirements of our clients and their stakeholders.

  • Develop and agree appropriate methodology.
  • Agree an optimum sample framework.
  • Consider the best data collection methodology, The BRS has extensive experience via:
Facility for market research technique
  • State of the art IT and data entry systems
  • Fully developed and documented quality systems
  • Focus group facilities
  • A fully-equipped office for 80 people
  • A full-time management team of 41 people
  • 60 fieldworkers, 30 retention-based fieldworkers and 30 other part-time fieldworkers
  • A well-qualified and mature field team (all team members have a minimum of a bachelor’s degree, and many have masters degrees.)
  • This field team is extremely experienced in both B2B and B2C market research.